BLUE CROSS BLUE SHIELD
Animated television commercials for Blue Cross Blue Sheild of North Carolina
Capstrat approached Spillt to create (2) 60 second animated commercials for Blue Cross Blue Shield of North Carolina. The State of Costs, is a bubbly 3D spot full of fluid transitions and clever visual metaphors. Heritage is a textural journey through the history of Blue Cross’s impact on North Carolina.
Blue Cross Blue Shield of North Carolina
Design, Art Direction, Animation